Artificial Intelligence is no longer just a buzzword — it’s becoming the driving force behind innovation and competitiveness. In nearly every industry, AI is reshaping how businesses operate, make decisions, and deliver value. Over the next five years, its impact will be a defining factor in determining which companies lead and which fall behind.
But despite the hype and widespread adoption, a critical question remains:
Are businesses truly generating value from AI, or are many still stuck in pilot projects and theoretical use cases?
In this blog, we explore whether AI is delivering tangible value or whether the promise of AI is still largely unfulfilled for most companies.
According to a survey conducted by valantic, 70% of respondents stated that the use of Applied AI has already delivered measurable business value within their organizations. The benefits are not just operational but also financial: 36% reported increased profitability, 34% saw a rise in profits, and 28% experienced higher revenue. For most participants, the financial impact ranged between 10% and 39%, depending on the specific AI use case.
These figures paint a clear picture: AI is no longer a distant investment — it’s already delivering concrete returns for forward-thinking companies. The key lies in how businesses approach implementation. Successful use cases often involve integrating AI into core business processes rather than treating it as a stand-alone experiment. Whether it’s intelligent forecasting, process automation, or personalized customer experiences, Applied AI is showing real potential when aligned with clear business objectives.
However, not every company is at this stage yet. Many still struggle with scaling beyond pilot projects due to data silos, lack of expertise, or unclear ROI metrics. For AI to move from hype to true value creation, businesses need more than just the right technology — they need strategic clarity, cross-functional collaboration, and a focus on measurable outcomes.
As economic pressures and digital competition intensify, the incentive to get AI right has never been greater. Organizations that treat AI as a strategic enabler — not just a trend — are already seeing the payoff.
So, do businesses really generate value from AI?
For many, the answer is increasingly “yes” — but only when AI is applied with purpose, precision, and a long-term view.